To celebrate the opening of the much anticipated David Hockney RA: A Bigger Picture exhibition, we brokered a partnership between the Royal Academy of Arts and premium clothing retailer Thomas Pink.

Stick Fly, by Lydia R. Diamond, has taken the audience experience to a new level. The celebrated show is currently holding regular talkback sessions; events for which aka New York has secured high profile sponsors.

For the second year running, aka is absolutely thrilled to be supporting The Offie Awards!

aka is delighted to have secured a brand partnership between Billy Elliot the Musical and the luxury hand-cooked crisp brand, Yorkshire Crisps.

For the current production of Shakespeare’s The Comedy of Errors at the National Theatre, we were thrilled to secure a partnership with Apostrophe, the chain of coffee shops throughout London.

It’s not every day in aka that you find yourself in talks with horse feed manufacturers! However to promote War Horse our promotions and marketing team have secured an extraordinary promotion with SPILLERS, the biggest manufacturer of horse and pony feeds in the UK.

We were thrilled to secure a brand partnership with Schwarzkopf for Legally Blonde the Musical, the West End show with the best hair, bar none.

aka secured a fabulous in-store promotion with high end French fashion boutique, agnès b, to tie in with the Royal Academy’s highly anticipated Degas and the Ballet exhibition.

With the London 2012 Olympics well on their way, hit musical Rock of Ages is getting involved – in its own inimitable style. As the musical that takes Air Guitar all the way up to 11, Rock of Ages is spearheading a campaign to make Air Guitar an officially recognised Olympic sport.

When family favourite DreamWorks’ Shrek The Musical stomped into the West End, aka established some audience-friendly, fun and eye-catching partnerships with major consumer brands to raise awareness and build excitement for the musical.