23/08/2018

TFGM GETS SNAPPY

AKA North ran Transport for Greater Manchester’s first ever snapchat filter this month. It was an idea devised by the AKA North team to target fans on the first day of the season going to the Manchester United vs Leicester City game.

The filter was geo-fenced around Old Trafford and the surrounding tram stations. Engagement levels were extremely high and received more than 36,000 impressions!