We’re thrilled to announce the appointment of a fantastic new aka team member: the aka bear.

Partially inspired by Alex Johnson’s Make Yourself More Interesting trip, we decided that the team here at aka needed a suitable chaperone for their holiday travels. Following his trip round Europe with Alex, the aka Bear seemed to be the best man (or toy) for the job.

Even better, we’ve decided that the person that take the best snap of the aka Bear as part of their break will be in line to win a fantastic prize. Luckily, we’ll be keeping a gallery of images online so you can have a look at where the bear’s been and compare some of the competition entrants.

On his maiden voyage in his new capacity, the aka Bear travelled to Italy with Promotions Account Executive Jack Bowman. As you can tell from the below gallery they had a whale of a time taking in the Coliseum, The Vatican Museum St Peter’s Square and the Trevi Fountain – it really was La Dolce Vita!

There’ll definitely be more to come; in fact we can only just bear the anticipation. Whether trekking in Tibet, slaloming in Switzerland or eating ice creams in Iceland, you’ll be seeing a lot more of the aka Bear in future….

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