From Fleetwood Mac to Ed Miliband, the celebrities were busy visiting the West End shows last week. The Sunny Afternoon cast were paid a visit from Fleetwood Mac on Monday night, Billy Idol on Tuesday and BBC Newsreader Sophie Raworth on Wednesday. The Sunny Afternoon Instagram account (run by the cast of the show) posted pics from their visits as well as a number of other backstage shots from throughout the week. The show recently won 4 Olivier Awards including ‘Best New Musical’.
And the opening night of 1984 was also a star studded event with visits from Ed Miliband, Alastair Stewart, Fiona Bruce, Johnny Vegas and Russell Kane. The social team were on hand to tweet the night away and in total we generated 2.2 million impressions of #1984Play, received tonnes of great comments and created a real buzz about the play’s return to the West End.