11/11/2016

The Hepworth Prize Launch

This year is the 5th Birthday of the Hepworth Wakefield gallery, and also the launch of their new biennial £30,000 Prize for Sculpture.

The 2016 prize nominees are Phyllida Barlow, Steven Claydon, Helen Marten and David Medalla, and the artwork includes Perspex tubes oozing foam, a huge installation that you can get right into the middle of, and many other intricate sculptures and collaborations.

AKA North’s launch advertising has included online display with the Guardian and TimeInc, an outdoor campaign throughout October to early December reaching as far as London’s King’s Cross, press insertions, and an ongoing OfferPop aggregator to compile people’s responses to the gallery.

The Hepworth Prize for Sculpture runs at the Hepworth Wakefield 21 October 2016 – 19 February 2017.