We’ve been ramping up activity for OnBlackheath as the live music and food extravaganza draws nearer.
To celebrate the launch, headliner Frank Turner took part in a live Twitter Q&A on the @OnBlackheath Twitter account. We were indundated with tweets to #FrankOnBlackheath but Frank was unfazed and raced through a grand total of 133 questions in 45 minutes. This Twitter Q&A alone reached half a million people but we didn’t stop there…
Frank was then whisked off to the John Lewis Roof Garden where an OnBlackheath Launch Event was being held. Frank Turner and Harvey Goldsmith announced the winning band of the #PlayOnBlackheath competition which we recently ran on the OnBlackheath Facebook page. The hotly tipped pop folk band Rhys Lewis & The Relics will be performing on the main stage during the festival.
The AKA Social Team live-tweeted the whole event creating a huge social reach of 1,447,878 people within the 12 hour period; this fantastic day continues to be covered in press, online blogs and across many influential social channels.