Our Manchester office is delighted to be working with the National Railway Museum on Railfest – Britain’s biggest rail celebration!
Running from 2 – 10 June, this huge nine day festival offers visitors the chance to get up close to over 30 of the fastest, strongest and newest locos, including the Flying Scotsman.
Our high impact advertising campaign integrated print, outdoor, radio and online platforms, aiming to maximise exposure and awareness to train enthusiasts, as well as a general family audience, driving visitors to the museum from across the UK.
The online campaign was featured across numerous high quality websites including National Rail Enquiries, the BBC and The Guardian, supported by an array of messages targeting train hobbyists and families on Facebook and Google. The national and regional press campaign provided wide reaching coverage using strategically positioned, high impact adverts and inserts.